Sergio solero bmw italia

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Sergio Solero

sergio solero bmw italia

Sergio Solero, President and CEO BMW Italia (12/).

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Recreating this art on a car is an amazing fusion, where you will find the original painting hanging in the Museum of Modern Art in New York. Garage Italia Customs and the BMW brand both share, in fact, all the values connected to technology evolution and the continuous search for innovation in their specific sectors. It gave the Garage Italia Customs Maestros a chance to celebrate a car which is projected towards the future of mobility. At the same time, it honours Italian art with Giacomo Balla, who is a prominent figure of the Futurism movement. For this occasion, we have devised a project with an important partner like Garage Italia Customs, one of the best specialists in car customization.

The initiative is part of the 50th anniversary celebration of BMW history in Italy. The Edition combines the icon of future mobility with the Italian art of Giacomo Balla. It represents a street lamp powered by electricity under moonlight. The revolutionary color technique and the advent of electricity in the s are strictly linked to the future technology of the BMW i8. BMW i stands for visionary vehicle concepts and technologies and connected mobility services, as well as a new understanding of premium that is strongly defined by sustainability. Garage Italia Customs and the BMW brand both share, in fact, all the values connected to technology evolution and the continuous search for innovation in their specific sectors. It gave the Garage Italia Customs Maestros a chance to celebrate a car which is projected towards the future of mobility.

The ceremony was held at the Viminal Palace in Rome. The delivery of the fleet of cars and scooters for the State Police came about as a result of the publication of an invitation to compete for the supply of vehicles for the period of the EXPO competition won by BMW Italia. The vehicles will be loaned free of charge to the police and will bear the livery of the State Police. Also supplied on free loan will be two fixed recharging stations. Today we are particularly proud to be able to put our most advanced products in this sense at the service of the State Police in order to contribute to guaranteeing safety during an event that is extraordinarily important for our country like the EXPO , and to be able to do this with two- and four-wheeled vehicles that have zero impact on the environment and that are aligned with the themes of the event itself. The BMW i3, the first BMW i automobile produced in series, offers zero emissions mobility in a premium vehicle, while offering sheer driving pleasure. The first BMW Group model fueled exclusively by electricity creates completely new and innovative possibilities for moving around in city traffic, while at the same time enjoying driving pleasure, sustainability, and network connections.

They both share common values and objectives linked to a lifestyle approach that is characterized by innovation and highly unconventional choices. In constructing this project, right from the start we recognized that we both had very similar principles: the maximization of tradition accompanied by an ongoing passion for innovation; an ability to anticipate new trends and represent them in original and unconventional ways; a love of quality and attention to detail; freshness and a solid dose of glam.. Together with MINI we will realize a series of projects in which the lifestyle dimension will be one of the essential features and storytelling the keyword for ensuring the involvement and participation of our public. Uomo Jan Firenze. A collaboration that will be showcased at the Pitti fairs and not just there! Press Release Download. We use cookies to ensure that we give you the best browsing experience on pittimmagine.

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Official Partner

Many initiatives have been realized together over the years, for example the launch of new products, such as the last three generations of the BMW 7 Series and in of the BMW i3, the first electric car of BMW Group.,

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BMW i8 Futurism Edition by BMW Italia and Garage Italia Customs

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